LogiCommerce Connect strengthens its role as a leading eCommerce event in Spain

The third edition of LogiCommerce Connect brought together more than 300 digital industry professionals last Thursday, May 29, in Barcelona, consolidating its position as one of the leading and most established eCommerce events in Spain.

Organized by LogiCommerce — the eCommerce platform that enables businesses to create and manage online stores for both B2B and B2C — the event featured over 30 sessions throughout the day, led by top brands such as eseOese, MUNICH, Tres Grifería, Jané, TikTok, Koröshi, PCBox, Torrons Vicens, and Ona Llibres, among others.

In the field of digital marketing, standout sessions included "SEO that sells," which explored real-life success stories in organic positioning from brands such as Glassy, Toni Pons, and Minimalism. Another highlight was the talk "How to prepare your eCommerce to conquer multiple markets," which tackled the main challenges of internationalization, such as managing multiple currencies, languages, warehouses, payment methods, and logistics partners. It was a particularly useful session for understanding how a platform like LogiCommerce can simplify these operations through a centralized environment.

The agenda also covered trending topics such as artificial intelligence applied to digital commerce and the TikTok phenomenon, with sessions like "Stores managed by AI on WhatsApp," "Decoding TikTok: how to go viral effortlessly (without spending a fortune)," and "How to sell on TikTok Shop: the eseOese experience."

One of the most engaging moments of the day was the round table titled "How to avoid your eCommerce becoming a digital Frankenstein," which tackled the technological complexity faced by many brands. Moderated by Màrius Rossell, CEO and Founder of LogiCommerce, the panel featured three agencies specialized in implementing the platform — Ecomm360, The Etailers, and Pruñonosa — who shared their insights on helping brands transition from chaotic, inefficient setups to more structured, functional, and scalable digital ecosystems.

These and many other sessions will soon be available on the LogiCommerce Connect YouTube channel, allowing those who couldn't attend — or wish to revisit the content — to access it freely.

"More and more brands are looking for real solutions to complex challenges, and spaces like LogiCommerce Connect offer a way to share those experiences with great transparency and closeness," said Màrius Rossell, CEO of LogiCommerce.

Beyond the talks, LogiCommerce Connect served as a true meeting point for professionals. Networking — one of its greatest strengths — was present throughout the day, fostering dialogue, collaboration, and direct contact between brands and eCommerce leaders.

The day concluded with a fun Improshow performance, which led into a celebration of LogiCommerce’s 25th anniversary. A special toast commemorated the company’s journey from its beginnings to becoming one of the most competitive eCommerce platforms on the market.

This third edition was made possible thanks to the support of sponsors such as AWS, La Latina Valley, Reskyt, and VisibilidadOn, among many others. The event also featured the active participation of several LogiCommerce Solution Experts — including communikt!, Ecomm360, Pruñonosa, Somos Sinapsis, The Etailers, and Trilogi — who shared their expertise and insights throughout the leading eCommerce event.