Want to internationalize your online store? Here’s how ACCIÓ can help

En el LogiCommerce Connect 2025 contamos con la participación de Josep Queró, consultor del pAt LogiCommerce Connect 2025, we had the pleasure of welcoming Josep Queró, consultant for the International eTrade program at ACCIÓ, the Government of Catalonia’s Agency for Business Competitiveness. His session provided a highly practical overview of how Catalan companies can internationalize their eCommerce operations through direct financial aid, strategic advice, and global support.

Here’s a step-by-step summary of everything ACCIÓ offers and how your company can benefit.

Overview of internationalization services

ACCIÓ structures its services around three main pillars:

🔹 Internationalization Initiation and Growth

• Internationalization vouchers (for strategic and operational support).
• Collaboration with industry organizations like AMEC, PIMEC, Secartis.
• Access to tools such as the Catalonia Trade Portal and Exporter’s Guide.
• Dedicated program: International eTrade.
• International promotion grants.

🔹 Diversification and Expansion

• Supplier matching (Catalonia Suppliers).
• Supply chain resilience support.
• Business missions and incoming missions.
• International expansion services.

🔹 Business Establishment Abroad

• Multilocalization grants for setting up international subsidiaries.

Additionally, there’s a powerful cross-cutting resource: Technical Office for Trade Barriers (Helpdesk) — resolving logistics, tax, regulatory or customs issues in 24–48 hours, with live alerts on international trade developments.

International eTrade program: a 4-step roadmap

This program guides companies through four core stages:

• Awareness: free, open-access webinars on key internationalization topics.
• Training: group sessions on methodologies and tools for selected companies.
• Advisory: access to internationalization vouchers for strategic planning.
• Implementation: via ACCIÓ’s international offices and promotional support grants.

Internationalization vouchers: two types of support

This aid covers between €8,000 and €10,500 and includes two modalities:

✳️ Export Strategy

• Designed to build a comprehensive omnichannel international plan.
• Includes internal and external analysis, market prioritization, value proposition, channels, and action plans.

✳️ Getting Started with Exporting

• Aimed at companies new to exporting.
• Supports hiring a senior export manager, to structure the export department, define pitches, and generate first international contacts.

✅ Requirements:

• SME based in Catalonia.
• Minimum turnover: €250,000.
• Exports must represent less than 25% of turnover.
• Website in at least one foreign language.

International promotion grant

This grant covers 50% of your investment (up to €30,000) in international promotion activities:

What’s included?

• Digital promotion: eCommerce development, content creation, SEM campaigns, social media, international marketplaces and directories.
• Physical promotion: fairs, congresses, seminars, tasting events, booth construction, and trademark registration.

✅ Requirements:

• Company based in Catalonia (S.L., S.A., or cooperative).
• Minimum turnover: €500,000.
• Website in a foreign language.
• A current international promotion plan (template provided by ACCIÓ).

B2C marketplace access services

ACCIÓ offers feasibility assessments to help companies enter international marketplaces:

🇺🇸 United States

Cost: €315

Evaluates viability of selling on Amazon, analyzing logistics, pricing, customer service, positioning, and delivering a final report.

🇲🇽 Mexico

Cost: €975

Covers market entry strategy, platform analysis (MercadoLibre, etc.), pricing, competitors, logistics, and provides a full report.

ACCIÓ’s international offices

With 40 offices worldwide, ACCIÓ supports companies with:

• Market channel identification.
• Market research.
• Meeting agendas and lead generation.
• Supplier and partner searches.
• Legal support abroad.

Especially in the U.S., they offer:

• 75% subsidized projects for market entry or strategy redirection.
• 120 free hours for regular exporters looking to diversify markets.

Multilocalization grant

For companies planning to open international subsidiaries, this grant covers 50% of costs (up to €80,000), including:

• Local staffing.
• Facility rental.
• External consultants (legal, fiscal, strategic).

✅ Requirements:

• S.L. or S.A. based in Catalonia.
• Solvency ratio above 1.2.
• Minimum turnover of €1 million.
• Subsidiary must be established between January 1 and December 31, 2025.

Conclusion

Internationalizing your online store is no longer just for large enterprises. ACCIÓ provides a structured, affordable, and highly accessible path for any Catalan SME ready to take the leap—with guidance, funding, and on-the-ground support.

And if you’re ready to go global, LogiCommerce is the eCommerce platform that can scale with you in any market: multilingual, multi-currency, country-specific segmentation, and powerful integrations.

👉 Interested? Contact us here and take your brand beyond borders.